| 商标注册代理公司究竟起什么作用? |
| 添加时间：2017/11/27 16:57:35 浏览次数： |
| 商标注册为什么要委托商标注册公司和商标代理人来办理商标案件？ Why should the trademark registration companies and trademark agents be entrusted to deal with trademark cases? 首先我们要知道，国家工商部门认可的商标注册代理公司和商标代理人所主要从事的商标代理有哪些业务： First of all, we need to know what business agents are mainly engaged in trademark agency of trademark registration agents and trademark agents approved by the state industry and Commerce departments: 1 One 1、代理商标注册申请、变更注册人名称或地址、商标续展注册、商标转让注册、补发注册证、商标质押、商标许可使用合同备案、商标注销、商标异议、3年不使用撤销等有关商标申请程序中的法律事务。 1, the application for trademark registration, change of registration name or address, renewal of trademark registration, trademark registration, transfer of registration certificate, trademark pledge, a trademark license revoked without the use of relevant trademark application legal contracts, trademark cancellation, trademark, 3 years. 2 Two 2、代理外国申请人到中国办理商标注册申请及其他各种商标法律事务。 2, foreign applicants to apply for trademark registration and other trademark legal affairs in china. 3 Three 3、代理商标驳回复审、异议答辩和异议复审、商标争议和争议答辩、商标注册不当和答辩、商标3年不使用撤销答辩和复审等有关商标确权程序中的法律事务。 3, Agency Trademark rejection review, objection to reply and objection review, trademark dispute and dispute reply, trademark registration inappropriate and reply, trademark 3 years do not use the cancellation of defense and review and other related trademark legal proceedings in the process of trademark right. 4 Four 4、代理中国申请人到国外办理商标国际注册申请及其其他各种商标法律事务。 4. To apply for overseas registration of trademark and other legal matters of trademark in china. 5 Five 5、代理解决商标侵权纠纷，商标侵权诉讼等法律事务。 5. The agent solves the legal affairs such as trademark infringement dispute, trademark infringement lawsuit and so on. 6 Six 6、代理进行相关商标信息的查询，商标法律事务咨询，担任商标法律顾问。 6, acting for trademark information inquiries, trademark legal affairs advisory, as trademark legal counsel. 7 Seven 7、代理其他与商标相关的事宜，如商标标识设计、商标交易等其他与知识产权相关的业务。 7. Acting on other trademark related issues, such as trademark logo design, trademark trading and other related intellectual property services. 传统上商标注册代理机构被看作为知识产权法律中介服务机构，但所起到的作用是为那些不熟悉相关商标法律的顾客代办与商标相关的法律手续。 Traditionally, trademark registration agencies are regarded as intellectual property legal intermediary services, but their role is to act on behalf of those who are not familiar with the relevant trademark laws and trademark related legal procedures. 随着一些更先进的市场经济观念的引入，商标注册代理公司已经不再简单地被视为一个狭义的中介或者法律咨询服务，而是被纳入一个更全面更完善更广义商业服务。 With the introduction of more advanced concepts of market economy, trademark registration agency is no longer simply regarded as a narrow intermediary or legal advisory service, but is incorporated into a more comprehensive, more perfect and more generalized business services. 商标注册代理公司的作用有以下几个方面： The role of trademark registration agency has the following aspects: 专业的商标注册服务 Professional trademark registration service 1 One 首先，国家对前述有关商标事务的办理都制定了非常严格要求的规定和特殊的法定程序，办理这些商标事务的要求和法定程序都非常复杂，时间长，不确定因素多，连续性强，需要非常熟悉各个法定程序和环节。其次，相当一部分商标注册公司业务属于非法律性的专业事务。需要专门的知识和长期实践经验积累才能准确把握和判别相应的情况，透彻掌握商标审查准则，灵活运用规则和技巧，合法规避法律风险。 First of all, the state of affairs for the relevant trademark have very strict requirements and special legal procedures for the trademark affairs and legal procedures are very complicated, long time, many uncertain factors, strong continuity, need to be very familiar with all the legal procedures and links. Secondly, a considerable number of trademark registration companies belong to the illegal professional affairs. Special knowledge and long-term practical experience are needed to accurately grasp and judge the corresponding situation, thoroughly grasp the trademark examination standards, flexible use of rules and techniques, and avoid legal risks legally. 商标注册申请是一项专业性很强的工作。由于申请人自己没有专业的商标知识，在商标注册任何环节出现疏漏都会前功尽弃。不仅浪费时间精力，还会痛失商标注册的时机。即使注册成功也不能最大范围保护自己。 Trademark registration application is a highly professional work. Because the applicant himself no professional knowledge of the trademark in the trademark registration, any link omissions will be wasted. It's not only a waste of time and energy, but also a loss of time for trademark registration. Even if you register successfully, you can't protect yourself in the maximum range. 从另外的角度上看，我国近几年的商标注册申请量连续创世界之最，在商标注册申请数量暴涨的同时，商标注册成功的难度也越来越高，如果是不通过商标代理人以专业的方式进行查询、分析、策划后确定注册方案，而是直接注册的话，商标注册的一次性成功率是非常低的。 From another point of view, the application for trademark registration in China in recent years, the continuous innovation in the world, while the skyrocketing number of registration trademark, trademark registration success is also more and more high, if it is in a professional manner, query, analysis, planning scheme is determined after registration by the trademark agent, but direct registration, trademark registration success rate is very low. 说得更直接一点就是：专业的事由专业的人来完成，这才是效率最高的办事方式。而商标代理人正是协助取得商标所有权最有效的专家。 The more direct one is that the professional, the professional, and the person to do it, is the most efficient way of doing things. Trademark agents are the most effective experts to assist in obtaining trademark ownership. 法律知识方面非常完善 Legal knowledge is very perfect 2 Two 商标是知识产权的重要组成部分，但又不同于专利、著作权等其他类别的知识产权，有其独特性。商标法律知识并不是仅仅通过学习《商标法》和《商标法实施条例》就能立即掌握其全部知识的，商标代理人所具有的商标法律专业知识是需要通过对系列商标法律知识的全方位专业学习和实践积累的，是普通律师和法律工作者商标知识所无法相比的。 Trademark is an important part of intellectual property, but it is different from other types of intellectual property rights, such as patent, copyright and so on. The trademark law is not only through the study of the "trademark law" and "Trademark Law Implementing Regulations" will be able to immediately grasp all of its knowledge, has the trademark agent trademark legal expertise is required by the accumulation of knowledge series of trademark law to a full range of professional learning and practice, is the common lawyers and legal practitioners to trademark knowledge compared to the. 由于商标权并非依法自然产生，而是通过法律规定的特殊程序进行申请确权的，在申请确权过程中商标局或商标评审委员会的审查员会根据法律授予的权利和法律依据以自己的分析判断观点作出，如核准、驳回、补正、撤销、不予受理等等审查结论。由于不同的审查员在专业范围、知识面及工作经验等方面存在着个体差异，审查工作必然会受到主客观方面的因素影响。针对相同类型的个案，不同的审查员可能得出截然相反的判断结果。正由于这种因素的存在，就决定了商标局的审查员在审查工作不可能保证判断完全符合法律的规定，或者说难免会出现工作上的瑕疵。另外，为了接受社会公众监督，避免工作上的失误，商标主管当局也会对每一项商标审查所作出的法律决定都以法律规定的形式予以公告。这些审查结论和商标公告，对于一般普通人来说，如果没有对商标法律知识全面的了解和透彻的领会，是根本不可能发现其中存在错误，更无法主张自己的权利。 The trademark is not in accordance with the law of nature, but through the special procedure law for confirmation, made according to the legal right and legal basis for the judge in his own point of view analysis in the application process is the right the trademark office or the Trademark Review and Adjudication Board examiners, if approved, rejected, correction, revocation, rejection and review conclusion. Due to the individual differences in the scope of expertise, knowledge and work experience of different examiners, the review work will inevitably be affected by subjective and objective factors. For the same type of case, different reviewers may come to the opposite conclusion. Because of the existence of this factor, it is decided that the examiner of the trademark office can not ensure that the judgment is in conformity with the provisions of the law in the review work, or it is inevitable that there will be some defects in the work. In addition, in order to accept the supervision of the public and avoid mistakes in the work, the trademark authority will also announce the legal decisions made by each trademark review in the form of legal provisions. These conclusions and trademark announcements, for ordinary people, if there is no comprehensive understanding of trademark legal knowledge and thorough understanding, it is impossible to find any errors, more unable to assert their rights. 对于这种情况下，只有素质良好的高水平专业商标代理人，才能够在代理过程中，对于主管当局的每一项法律决定，进行充分地分析判断，看引用的法律条款是否正确，提出 In this case, only a good professional trademark agent with high quality can fully analyze and judge every legal decision of the competent authority in the process of agency, and see whether the quoted legal provisions are correct and put forward |
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